Easybet: Sports Betting Exchange
EasyBet’s British version launched in October 2024 as a betting exchange created through a partnership between easyGroup and Matchbook. Operating on peer-to-peer principles, users wager against each other rather than the house, delivering superior odds. The platform covers 16 sports including football (200+ Premier League markets), horse racing (UK, Ireland, international), tennis, cricket, golf, and boxing. Licensed by the UK Gambling Commission and Alderney Gambling Control Commission, it ensures complete security whilst maintaining the recognisable orange and white branding.
| Key Facts | Description |
|---|---|
| Launch Date | 2024 |
| Owners | easyGroup & Matchbook joint venture |
| Platform Type | Betting exchange (P2P) |
| Sports Coverage | 16 disciplines |
| Football Markets | 200+ Premier League options |
| Licences | UKGC & Alderney GCC |
| Key Advantage | Enhanced odds via exchange model |
Betting Variety at EasyBet
EasyBet provides an extensive range of wagering options designed to cater to diverse betting preferences and strategies. The platform operates as a betting exchange, enabling punters to both back selections they believe will win and lay outcomes they expect to lose, creating enhanced flexibility compared to traditional bookmakers
Core Betting Markets
The sportsbook features comprehensive market coverage across multiple disciplines. Football enthusiasts can access over 90 different markets per match, including traditional options like match winners, handicaps, and totals, alongside specialised player-specific wagers. Cricket betting encompasses various formats from international Test matches to domestic T20 competitions, whilst tennis coverage spans Grand Slam tournaments down to Challenger events.
Advanced Betting Options
Accumulator Systems
Patent bets involving three selections with seven separate wagers (three doubles, one treble, three singles)1
Lucky 15 combinations for enhanced returns across multiple outcomes1
System bets allowing partial wins when not all selections succeed
Exchange Features
Back betting on expected winners
Lay betting against anticipated losers
Peer-to-peer wagering model delivering competitive odds
Specialised Markets
| Sport Category | Available Options |
|---|---|
| Football | 90+ markets including player props, corners, cards |
| Horse Racing | Winner, Forecast, Reverse Forecast (UK meetings only) |
| Tennis | Nearly 100 markets covering match and set betting |
| Basketball | Game, team, and player markets across NBA and EuroLeague |
| American Football | Moneyline, spread, totals with limited player props |
Mobile Experience
EasyBet provides mobile betting functionality through dedicated applications optimised for smartphone users. The platform maintains exchange betting capabilities whilst delivering streamlined access across major operating systems.
Application Specifications
The betting exchange offers native applications with verified technical specifications. Android users download a comprehensive 26.06MB application requiring Android 5.0 or newer versions for compatibility. iOS customers access an ultra-lightweight 522.2KB app that requires iOS 15 or later, demonstrating exceptional storage efficiency.
Core Mobile Features
Communication and Sharing Tools
The mobile platform integrates push notification systems for promotional updates and account activities. Users benefit from the Book-a-Bet feature enabling bet slip sharing across social platforms, whilst integrated live chat support provides direct customer assistance within the application interface.
Interface Design
Touch-optimised navigation ensures comfortable smartphone operation with responsive design elements that adapt to various screen sizes. The platform maintains its exchange betting model integrity whilst prioritising user-friendly interaction through simplified menu structures.
Technical Performance
| Platform | File Size | System Requirements | Key Benefits |
|---|---|---|---|
| Android | 26.06MB | Android 5.0+ | Comprehensive functionality |
| iOS | 522.2KB | iOS 15+ | Table Data |
The mobile applications deliver reliable performance across supported devices whilst preserving the platform’s core exchange-based betting functionality through streamlined interfaces designed specifically for smartphone interaction.
Promotions and Bonuses
EasyBet provides competitive promotional offerings designed to attract new customers whilst maintaining engagement through ongoing rewards for existing players. The platform’s bonus structure reflects its exchange betting model with carefully structured terms and conditions.
Welcome Offer Details
Standard Welcome Promotion
New customers receive £20 in free bets through the standard welcome offer using promo code EB20. To qualify, players must place £20 across a minimum of two separate sporting events with odds of 2.0 (Evens) or higher. The bonus is distributed as four £5 free bets with specific allocations: one for soccer markets, one for horse racing, one for multiples, and one for any market.
Enhanced Seasonal Offers
During major racing festivals, EasyBet upgrades its welcome promotion significantly. The Cheltenham Festival 2025 offer provides £30 in free bets (£20 for sports, £10 for racing) using code EB, maintaining the same qualifying requirements of £20 across two events at minimum odds of 2.0.
Ongoing Promotions
Weekly Horse Racing Club
Existing customers can participate in the recurring Horse Racing Club promotion requiring £30 in weekly qualifying bets. Participants must place one £10 back bet, one £10 lay bet, and one £10 multiple (minimum three selections) at odds of 2.0 or greater to receive a £10 free bet every Monday.
Bonus Terms and Conditions
| Promotion Type | Qualifying Stake | Free Bet Value | Validity Period |
|---|---|---|---|
| Standard Welcome | £20 (2 events) | 4 x £5 | 7 days |
| Cheltenham Special | £20 (2 events) | £30 total | 7 days |
| Weekly Racing Club | £30 (3 bet types) | £10 | Weekly renewal |
All promotional codes are automatically applied during registration, ensuring customers cannot inadvertently miss eligibility. Free bet winnings exclude the stake amount and are credited as withdrawable cash upon settlement.
Player Protection and Regulatory Compliance
EasyBet prioritises customer safety through comprehensive security measures and proactive responsible gambling initiatives. The platform operates under strict regulatory oversight whilst implementing advanced protection protocols to ensure secure betting environments.
Licensing and Regulatory Framework
Dual Licensing Structure
The betting exchange operates under two prestigious gambling authorities ensuring maximum player protection. The UK Gambling Commission licence (number 39504) provides primary regulatory oversight for British operations, whilst the Alderney Gambling Control Commission licence offers additional jurisdictional compliance. This dual-licensing approach ensures adherence to the highest industry standards for fairness, security, and customer protection.
Operational Compliance
Regular audits and compliance checks verify adherence to strict regulatory requirements including anti-money laundering protocols, customer verification procedures, and fair gaming standards. The platform maintains transparent operations through mandatory reporting to both licensing authorities.
Data Security and Financial Protection
Advanced Encryption Technology
All customer data transmissions utilise industry-standard SSL encryption protocols protecting personal information and financial transactions. The platform employs secure payment processing systems ensuring banking details remain confidential throughout all deposit and withdrawal procedures.
Account Verification Procedures
Mandatory Know Your Customer (KYC) processes verify player identities whilst preventing underage gambling and fraudulent account creation. Document verification requirements include proof of identity, address confirmation, and payment method validation.
Responsible Gambling Tools
| Protection Tool | Function | Implementation |
|---|---|---|
| Deposit Limits | Daily/weekly/monthly spending controls | Self-imposed restrictions |
| Time Limits | Session duration management | Automatic logout features |
| Self-Exclusion | Temporary or permanent account closure | Immediate activation |
| Reality Checks | Regular gambling activity reminders | Customisable intervals |
The platform provides direct links to professional gambling support organisations including GamCare, Gamblers Anonymous, and BeGambleAware, ensuring customers can access expert assistance when required.
Banking Solutions and Transaction Methods
EasyBet provides streamlined financial services through carefully selected payment providers ensuring secure deposits and withdrawals. The platform prioritises transaction speed whilst maintaining robust security protocols for all monetary exchanges.
Deposit Methods and Processing
Traditional Banking Options
The betting exchange accepts major debit cards including Visa and Mastercard with instant processing for immediate account funding. Bank transfers provide alternative deposit routes for customers preferring direct banking connections, though processing times may extend to several business days depending on individual banking institutions.
Digital Wallet Integration
Modern e-wallet solutions including Skrill and Neteller offer enhanced convenience for frequent bettors requiring rapid fund transfers. These digital payment methods typically process within minutes whilst providing additional security layers through third-party verification systems.
Mobile Payment Solutions
Contemporary smartphone payment options including Apple Pay and Google Pay deliver seamless transaction experiences optimised for mobile device users. These contactless payment methods integrate directly with device security features including biometric authentication.
Withdrawal Procedures and Timeframes
Processing Standards
Withdrawal requests undergo verification procedures ensuring account security before fund release. Standard processing timeframes vary by payment method, with e-wallets typically completing within 24 hours whilst traditional banking methods may require 3-5 business days for completion.
Transaction Security Framework
| Payment Category | Processing Time | Security Features | Minimum Limits |
|---|---|---|---|
| Debit Cards | Instant deposits | SSL encryption, 3D Secure | £10 |
| E-Wallets | 24-hour withdrawals | Two-factor authentication | £10 |
| Bank Transfers | 3-5 business days | Direct banking protocols | £10 |
| Mobile Payments | Instant deposits | Biometric verification | £10 |
All financial transactions operate through encrypted channels with mandatory verification procedures protecting customer funds whilst ensuring compliance with anti-money laundering regulations.
Client Assistance and Support Infrastructure
EasyBet delivers comprehensive customer service through multiple communication channels designed to address user inquiries efficiently. The platform maintains professional support standards whilst ensuring accessibility across different time zones and customer preferences.
Communication Channels and Availability
Live Chat Services
The primary support method operates through integrated live chat functionality available directly within both desktop and mobile platforms. Customer service representatives provide real-time assistance for account queries, technical issues, and betting guidance during extended operational hours ensuring minimal wait times for urgent matters.
Email Support System
Comprehensive email support handles detailed inquiries requiring documentation or complex explanations. The ticketing system ensures systematic response management with tracking capabilities allowing customers to monitor resolution progress whilst maintaining permanent records of all correspondence.
Telephone Assistance
Direct phone support provides immediate voice communication for customers preferring traditional contact methods. The callback service eliminates lengthy hold times by allowing users to request return calls during peak periods whilst maintaining their position in the support queue.
Service Standards and Response Times
Operational Hours
Customer support operates seven days weekly from 9:00 AM to 2:00 AM, providing 17-hour daily coverage accommodating various customer schedules. Extended hours ensure assistance availability during peak betting periods including evening sports events and weekend racing fixtures.
Support Quality and Expertise
| Contact Method | Response Time | Availability | Specialisation |
|---|---|---|---|
| Live Chat | Under 2 minutes | 9 AM - 2 AM daily | General inquiries, technical issues |
| Email Support | Within 24 hours | 24/7 submission | Complex queries, documentation |
| Phone Callback | Within 30 minutes | 9 AM - 2 AM daily | Urgent account matters |
| FAQ Resources | Instant access | 24/7 availability | Self-service solutions |
The support team receives specialised training in exchange betting mechanics ensuring accurate guidance for customers navigating backing and laying procedures whilst maintaining expertise in platform-specific features and promotional terms.
Conclusion
EasyBet delivers competitive exchange betting through its easyGroup-Matchbook partnership since October 2024. The platform excels with enhanced odds via 2% commission structure, dual UK-Alderney licensing, and efficient mobile applications across 16 sports disciplines.
Strengths: Superior odds, lightweight apps, attractive bonuses, professional support
Limitations: Restricted sports coverage, limited live betting, Matchbook user exclusion
The exchange suits experienced bettors seeking value and newcomers appreciating intuitive design with regulatory security.
Frequently Asked Questions
What is the minimum and maximum bet amount I can place?
EasyBet sets a minimum stake of £2 per bet to ensure meaningful market liquidity. Maximum bet limits vary by sport and event popularity, with major football matches typically accepting larger stakes than niche markets. The platform displays available liquidity in real-time for each selection.
Why are some matches missing from EasyBet compared to other bookmakers?
As a betting exchange, EasyBet only offers markets where sufficient user interest exists to create liquidity. Lower-profile events may not appear if there aren’t enough users willing to bet on both sides. The platform focuses on popular sports and major competitions to ensure active markets.
Can I use multiple devices to access my EasyBet account simultaneously?
Yes, you can log into your account from multiple devices including desktop, mobile app, and tablet. However, for security reasons, the platform may log you out from other devices when accessing from a new location. Always ensure you log out from shared or public devices.
What happens if a sporting event is postponed or cancelled after I've placed a bet?
If an event is postponed and rescheduled within 48 hours, bets remain valid for the new date. If cancelled entirely or postponed beyond 48 hours, all bets are voided and stakes returned to your account. Special rules apply for horse racing where non-runners result in automatic bet cancellation.